Graphic Design is a creative process undertaken in order to convey a specific message (or messages) to a targeted audience which focuses on visual communication and presentation. The field as a whole is also often referred to as Visual Communication or Communication Design.

Various methods are used to create and combine words, symbols, and images to create a visual representation of ideas and messages.

Brand Recognition is the extent to which a brand is recognized for stated brand attributes or communications. In some cases brand recognition is defined as aided recall – and as a subset of brand recall. Logo and tagline testing can be seen as a form of brand recognition testing. For example, if a product name can be associated with a certain tagline, logo or attribute (safety and Volvo; “Just do it” – Nike) a certain level of brand recognition is present.

Common uses of graphic design include identity (logos and branding), publications (magazines, newspapers, and books), advertisements and product packaging.

Create a new identity, or transform one that is timeworn. We specialize in a simple logo to a complete brand identity and style guide. Call on us to define, design and produce your brand identity.

Our designers will study your product or service, competitors and target market to develop a logo design that will reflect the overall image of your company.

Custom made brochures, logo design, advertisements, mailers/email templates, banners, promotional print pieces, business cards, stationary, and much more!

Why is it important to brand yourself?

Your identity establishes your business, and lets others know about company, and what your company does. “Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.”
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“Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.”